Seaside Turn on the Town Parade & Festivities
Seaside Turn on the Town is Saturday, NOV 29, 4-8pm
Each year, Santa arrives in Seaside on the firetruck leading the South Walton Holiday parade. He makes a grand entrance and then "turns on the town" - flipping the switch to light up the town's Christmas decorations.
Combine the small-town atmosphere of a beach community parade, throw in a dash of Santa Claus, and mix with the official lighting of a remarkable town on Florida's Emerald Coast, and you have the perfect makings to kick off the holiday season in beautiful Seaside.
The parade begins in front of the Seagrove Plaza and proceeds west past the rows of spectators, to the town of Seaside. At 5pm, it's party time in the amphitheater with holiday festivities, and of course pictures with the jolly bearded one. Soon, the master of ceremonies asks all the kids to the stage to sing to the crowd of smiling faces, and after a few verses of jingle bells, the count down begins in unison to "Turn on the Town", with a 24' Christmas tree (along with some other surprises).