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South Walton Fashion Week

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What: South Walton Fashion Week
When: Wednesday, October 5, 2016
Time: (All day)
Where: 30Avenue & Grand Boulevard

South Walton Fashion Week (SWFW) brings style to the coast once again this Fall. Fashion hits the beach October 5th through 9th in venues throughout South Walton featuring celebrity designer Christian Siriano as a 2016 headliner and an emerging designer competition judge.

In its fourth year, South Walton Fashion Week is a large-scale, multi-day event on Northwest Florida’s Gulf Coast that celebrates high fashion by featuring national, regional and local designers, retail boutiques, emerging designers, and a model competition.  Runway shows, trunk shows, parties, and presentations will take place in beach neighborhoods throughout South Walton. Runway shows, parties and style lounge will take place in two main venues over three exciting nights this year: 30Avenue and Grand Boulevard.

Prime-time runway shows will take place at 30Avenue on Thursday and Friday and at Grand Boulevard on Saturday. VIE Magazine will host the official SWFW Launch Party: The Get Down at their headquarters in Grayton Beach on Wednesday, October 5th followed by an After-Party at Salon 76.  Day-time venues include Alys Beach, Silver Sands Premium Outlets, The Shops at The Hub, Tommy Bahama, and more. A full list of runway shows and schedule of events is now available - see below for SWFW times and places!

Get your general admission and VIP tickets to the launch party and runway shows featuring talented emerging designers and featured designers Christian Siriano, Amanda Valentine, Tieler James, and Nicole Paloma showcasing their incredible collections on the runway. ZT Motors Style Lounge with shopping and craft cocktail bar will open at 6pm prior to Runway Shows each night at 30Avenue and Grand Boulevard events.

Wed October 5 
Launch Party at VIE headquarters 6pm. Grayton Beach
After Party at The Craft Bar9pm-12am. Grayton Beach

Thursday, October 6
VIP Pre-Party at Outpost 5pm. 30Avenue  
ZT Motors Style Lounge: shopping and craft cocktail bar at 30A Venue 6pm. 30Avenue
Runway Shows & Emerging Designer Competition at 30A Venue 7pm. 30Avenue
After-Party at Roselie Dining & Seafood Bar 10pm. 30Avenue 

Friday, October 7
Christian Siriano VIP Presentation & Trunk Show at Caliza Pool and Ays Shoppe 10am. Alys Beach
Becca Tilley Meet & Greet at Shops at The Hub 2pm. WaterSound Beach
VIP Pre-party at Willow + Mercer 5pm. 30Avenue
ZT Motors Style Lounge: 30A Venue 6pm. 30Avenue 
Runway Shows & Emerging Designer Competition at 30A Venue. 30Avenue
After-Party at Roselie Dining & Seafood Bar 10pm. 30Avenue

Saturday, October 8
J's Everyday Fashion Style Seminar at Silver Sands Premium Outlets 11am. Miramar Beach
VIP Pre-Party at Tommy Bahama 5pm. Grand Boulevard
ZT Motors Style Lounge at 560 Grand Boulevard 6pm (next to Altar'd State). Grand Boulevard
Runway Shows & Emerging Designer Competition at 560 Grand Boulevard 7pm. Grand Boulevard
After-Party at Craft Bar 10pm. Grand Boulevard

General admission tickets start at $20 for day-time events and $50 for prime-time events, and VIP tickets start at $100. Tickets and special lodging partner packages can be found at

READ MORE at home page feature story:  Christian Siriano Headlines SWFW 2016

GET SOCIAL with South Walton Fashion Week!
South Walton Fashion Week on Facebook
@swfw on instagram​
@swfwfl on twitter
hashtag: #SWFW

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