Arbor Homes of Seagrove Earns Green Certification Top Honors

November 27, 2012 by SoWal Staff

Arbor Homes of Seagrove is raising the bar for local home construction standards by being the first project in the western panhandle area to simultaneously achieve a gold-level Florida Water Star SM certification for water efficiency and a platinum-level green home certification by the Florida Green Building Coalition (FGBC).

For more than 20 years, builder Rod Joly incorporated into his projects energy-efficient HVAC systems with SEER ratings that exceeded the Florida Building Code requirements. His wife, Michelle Joly, attained the designation of GREEN REALTOR®, so she understands the importance of green home features and how to communicate their value to homeowners.


The couple’s passion for sustainability eventually took them down a path of “walking the talk,” and so Arbor Homes of Seagrove was conceived. Their vision began with the wisdom to formally develop a core group of green professionals (known in the industry as a ‘green team’) to ensure that a systems approach to the construction process was taken. This collaborative process considers the house as one system with interdependent parts, each of which affects the performance of the entire system and it results in optimized building performance.

The green team consisted of builder Rod Joly of Arbor Homes of Seagrove Development LLC, REALTOR® Michelle Joly of Davis Properties of Northwest Florida, developer Ben Hay Hammet, Jr. of Greenway Park, green certifier Pattie Glenn of Green$mart®, Inc., energy-rater Todd Trusty of Energy Services LLC, and landscape architect/designer Chandra Hartman of cfhdesignstudio.


This energy efficient home, located at 74 Greenway Park in Seagrove Beach, features a tight building envelope using 2x6 frame construction with combined open cell SeaLite in the floor, closed cell InsulStar insulation in the attic, and blown cellulose insulation in the walls. The site incorporated pervious materials to reduce stormwater runoff.

The gold-level Florida Water StarSM certification was achieved through incorporation of both indoor and outdoor water conservation measures. Its zero turf yard features native plantings and edible landscape of fruit and herbs, with only 15 percent of the landscape served by micro-drip irrigation from a community non-potable, shallow well piped from the development of Greenway Park. Its interior features include Delta Graile and Grohe WaterSense® faucets, Kohler dual-flush toilets and a Rinnai Tankless Hot Water on-demand system, along with water-conserving ENERGY STAR® appliances.

Florida Water StarSM is a water conservation certification program for new and existing homes and commercial developments. Standards and guidelines for water efficiency are included for:

• Indoor fixtures and appliances
• Landscape design
• Irrigation systems

Florida Water StarSM can be effectively integrated into projects along with other programs such as ENERGY STAR®, the Florida Green Building Coalition’s (FGBC) green standards, and the U.S. Green Building Council’s (USGBC) LEED program. Florida Water StarSM performance-based approach can enhance projects by providing a suite of efficiency practices that focus on water use areas specific to Florida. For more information about the program, visit

The Florida Green Building Coalition (FGBC) is a nonprofit 501(C)3 Florida corporation founded in 2000 dedicated to improving the built environment. Its mission is "to lead and promote sustainability with environmental, economic, and social benefits through regional education and certification programs." It is the leading certifier of green projects in Florida.

FGBC’s membership is comprised of individuals and businesses from all areas of the building industry, including research, design, materials, products, construction, inspection, marketing, finance and public advocates. For more information about the FGBC Florida Green Commercial Building Certification Standard visit

Pattie Glenn is President/CEO of Green$mart®, Inc is an award-winning green consultant and published author, instructor, and trainer on sustainable, safety, and health informational technology topics. Ms. Glenn is also an authorized OSHA Trainer. With a mission to celebrate Earth, Body & Spirit, Green$mart®, Inc is a Florida Corporation founded in 1999, and holds a registered Trademarked, Service Mark using a systems approach to yield market-driven eco-land development, green building & certification, green education, marketing & sales, and master-planning, to foster more sustainable communities. Please call 352-495-6310 or visit

What exactly is a Green Home? A green home goes beyond energy efficiency to also save water, natural resources, reduce waste, protect health & safety, and promote durability through disaster resistant technologies.

How do you know if a home is really green? Look for 3rd party energy, water, and green home certifications whose primary purpose is to measure and quantify the actual sustainable performance of a compilation of green home features.

President/CEO Pattie Glenn of Green$mart® states: “otherwise, you might easily end up with a couple of cool building features that don’t actually help the house work optimally as a system. It is simply not enough to throw in a green feature or two without knowing how it really contributes to building performance.”


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