People across Walton County are scratching their heads about who is “behind” the election advertising being placed by the shadowy Washington, D.C., group “Our Generation.”
We’ll probably never know. But do we need to?
Our Generation’s history as an organization should have Walton County voters very uncomfortable about trusting anything that this group has to say — regardless of who is paying for the mailings, online videos and spam emails and text that are bombarding Walton County voters.
Specifically, Our Generation has been rocked by allegations that it runs complicated schemes to “scam” senior citizens of their retirement money — with proceeds totaling millions of dollars. Newspapers in the state of Washington, Tennessee, California and Illinois have all written about Our Generation’s tactics. According to these reports, the group sends official-looking mailers to senior citizens asking them to send donations to save “the senior center,” or to pay to complete a “National Census” survey — with all proceeds apparently going right back to the organization’s coffers, not to a local senior center or government entity.
One newspaper described these tactics as a “financial scam.” Another called it a “mail scam.” And yet another called it a “scam target(ing) senior citizens.” The Better Business Bureau has reported that these mailings are alleged “scare tactics,” and has given Our Generation a grade of “F” for horrible behavior.
Federal lawmakers have sharply criticized the group. One member of Congress described Our Generation’s mailers as a “poorly veiled attempt to trick seniors into providing their credit card information,” while another Congressman described the organization’s activities as a “scam.”
Why would an organization do this? The answer is: It’s all about money.
Publicly available financial reports show that the organization uses funds from their mailings simply to raise more money. Money raised by a mailing goes directly to fundraising companies that are owned by individuals who serve (or served previously) on Our Generation’s board. For example, one company that is owned by a leader of Our Generation was paid $2.3 million by the organization in just one year. They raise money from seniors so that they can keep making money for the purpose of raising more money. A vicious circle that generates an endless money loop with very little public policy involved.
A review of Our Generation’s “Changing the World” blogs on its website shows some of the only public policy changes the group advocates are giving clemency to imprisoned drug dealers and advocating senior citizens’ use of marijuana. Is this the sort of Washington, D.C., group we need “informing” us how to vote in Walton County?
Given this information, Melanie Nipper and Bill Fletcher, the Walton County Commission candidates who are benefiting from Our Generation’s largesse, should consider sending cease-and-desist letters to the organization demanding that they stop their activities and they should publicly renounce the organization’s advertisements — both the positive advertisements about themselves and glut of negative hit pieces on their opponents.
It’s time to look out for the next generation — not to believe the propaganda from “Our Generation.” Walton County voters will prove they won’t be scammed when they vote on August 30th.
Michael L. Weimorts, Esq., is a resident of Point Washington.
(Guest Column appeared in today's Sunday Paper by the NWFL Daily News.)
Replies
40Beach Fanatic
I have only this to add. If you wish someone who will speak their mind and always consider the citizens of Walton County, you will vote for and elect Bill Fletcher to the Walton County BCC.
BannedAuthor
"Unfortunately, failure of the BCC for many years to address poor code enforcement against those abusing beachfront homeowners property and strict regulations on beach vendors has escalated to the point where this issue will be decided in the courts and will cost Walton County taxpayers a great deal of money."
And yet, many will re-elect some of those same BCC members?
OMG! WOW! Doing the Happy Dance!

I actually agree with you on 1 thing!
SoWal Insider
uh...don't forget to ask him which ones should not be re-elected. He's been known to be mavericky.
Beach Fanatic
Business License = New Revenue StreamI would agree if the licensing cost were high, but no one on here has suggested anything more than administrative costs of $25-$50 or so. The accountability that comes with licensing is important IMO. It allows the County to check for insurance and qualifications that might be needed to keep the county out of potential situations that could arise and it gives consumers a way to see if someone is legit or a "fly-by-night" "business".
Nothing more. And the same is true of most places that require one. Handy little database to have, though.
Beach Fanatic
Do you really think that the county will do any more than collect the fee and hand them the piece of paper? If they collect insurance and check qualifications and inspect the premises then the process will take forever and the processing cost will be substantially higher than 25-50 dollars. Plus, there is no way they will deny even the worst business a license without due process so there be nothing here that will tell anyone the quality of any business. I have no doubt that this would simply be a paper-pushing exercise.
SWGB
For what it's worth the Walton County Small Business association was started 2 years ago to fight the implementation of a one time $50.00 business license. That organization charges $100.00 per year. If you joined during its inception then you've spent $200.00 to avoid paying $50.00.
I'm no small business owner, but I feel like this is the sort of accounting that leads to bankruptcy.
I'm no small business owner, but I feel like this is the sort of accounting that leads to bankruptcy.
SoWal Insider
It just seems like a common sense thing to do. Keep an accounting of the number and type of businesses operating in your county. You know, 25 restaurants, 62 rental companies, 5253 beach vendors.
Beach Fanatic
For what it's worth the Walton County Small Business association was started 2 years ago to fight the implementation of a one time $50.00 business license. That organization charges $100.00 per year. If you joined during its inception then you've spent $200.00 to avoid paying $50.00.
I'm no small business owner, but I feel like this is the sort of accounting that leads to bankruptcy.
Just when I thought I had heard everything, here comes something like this.
Beach Fanatic
Do you really think that the county will do any more than collect the fee and hand them the piece of paper? If they collect insurance and check qualifications and inspect the premises then the process will take forever and the processing cost will be substantially higher than 25-50 dollars. Plus, there is no way they will deny even the worst business a license without due process so there be nothing here that will tell anyone the quality of any business. I have no doubt that this would simply be a paper-pushing exercise.You see no value in knowing what businesses operate in the county or who the principals of the business are? I was appalled when I first came here to find out that anyone could provide a "taxi" service with their private vehicle. It may have changed since Uber and other services have gained so much attention, but it was disconcerting to find that I could have been riding in an uninsured vehicle that was listed as a taxi/shuttle service to and from airports with no checks on drivers or insurance. Maybe I lived in larger cities too long!
BannedAuthor
I have no doubt that this would simply be a paper-pushing exercise.
Which in a nutshell has been the problem with the BCC from the get go.
Beach Fanatic
You see no value in knowing what businesses operate in the county or who the principals of the business are? I was appalled when I first came here to find out that anyone could provide a "taxi" service with their private vehicle. It may have changed since Uber and other services have gained so much attention, but it was disconcerting to find that I could have been riding in an uninsured vehicle that was listed as a taxi/shuttle service to and from airports with no checks on drivers or insurance. Maybe I lived in larger cities too long!
I can see how knowing how many and what types of businesses are located in the county is good to have. Even knowing who the principles are would be good to know. But this information is available through various places that already exist. The Dept. Of Revenue knows the sales tax collectors in the county and Sunbiz has the principles for corporations and LLC's. As far as specific businesses such as taxis, I could see requiring a license for those that includes a vetting process. But I see no value in requiring every small business to buy a piece of paper from the county.
Beach Fanatic
I can see how knowing how many and what types of businesses are located in the county is good to have. Even knowing who the principles are would be good to know. But this information is available through various places that already exist. The Dept. Of Revenue knows the sales tax collectors in the county and Sunbiz has the principles for corporations and LLC's. As far as specific businesses such as taxis, I could see requiring a license for those that includes a vetting process. But I see no value in requiring every small business to buy a piece of paper from the county.I have a great deal of respect for you, Danny, but on this item I think we can agree to disagree. I hope you will run for public office again. Even though we may disagree on this particular item, you strike me as one of the good guys.
SWGB
@graytonbeachguy instead of just disagreeing perhaps you could explain it? That's all I've ever wanted was an explanation of why it made sense to spend 4 times the amount to fight it. So far no one who's a member of the SBA can do that.
Beach Fanatic
I have a great deal of respect for you, Danny, but on this item I think we can agree to disagree. I hope you will run for public office again. Even though we may disagree on this particular item, you strike me as one of the good guys.
Thank you FactorFiction. Hope you feel that way in the future.
Beach Fanatic
@graytonbeachguy instead of just disagreeing perhaps you could explain it? That's all I've ever wanted was an explanation of why it made sense to spend 4 times the amount to fight it. So far no one who's a member of the SBA can do that.Maybe some folks just want less government and are willing to spend their money to fight government expansion. Even if it's not a profitable endeavor.

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