Official South Walton Monopoly Game Hits the Beach

March 8, 2013 by SoWal Staff

You no longer have to be a real estate tycoon to own an entire exclusive beach town like Seaside, Rosemary Beach or Alys Beach. Just roll the dice and buy your favorite SoWal beach town with fake money, then charge everybody rent. Roll again, pass Go AND collect $200! 

Beginning this month, beach lovers will have the opportunity to become South Walton’s next sand baron with the launch of the official MONOPOLY® game from Hasbro and 30A Games.

The game features over 30 photos provided by Kurt Lischka of Moon Creek Studios, Publisher of Each Chance and Community Chest card in the deck features a SoWal photo, and the central game board image is the iconic pines on Western Lake. has three spots on the board and when you land on one you draw from the Community Chest card deck. Each Community Chest card and Chance card in the game references South Walton features and fun info.

30A Games worked closely for over a year with the South Walton Tourist Development Council (TDC) to create the MONOPOLY®: Visit South Walton Edition - a labor of love for all involved.

The board game is officially licensed by Hasbro MONOPOLY® - customized to represent South Walton. Classic MONOPOLY® properties such as Boardwalk and Park Place have been replaced by South Walton locales, natural wonders, signature events, art galleries and destination restaurants. Players will have a selection of game pieces representative of South Walton, to navigate the board, such as a YOLO Board® stand-up paddle board or a sea turtle.

“This game typifies the South Walton beach experience for locals and visitors alike and will provide countless hours of enjoyment,” said 30A Games founder George Wickey. “South Walton is among a small number of top destinations around the world to be immortalized in an officially licensed MONOPOLY® game. This is literally a once in a lifetime event and I couldn’t be more proud.”

More than just a souvenir of a visit to our beautiful beaches, The MONOPOLY®: Visit South Walton Edition will provide families with a unique reminder of their favorite beach, restaurant, park, or whatever special memory South Walton holds for them, long after they return home. Locals will likewise feel a special connection with the game as it will represent our little piece of paradise in a fun and nostalgic pastime that can be passed down for generations.

The game is now available for preorder purchase online at In late March the game may be purchased at the Visit South Walton Welcome Center at US 331 and 98 as well as at specialty retailers across South Walton. Like all special edition Hasbro MONOPOLY® games, its retail price is $39.95. 


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