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SoWal Stories

Stories by SoWal Staff & Contributors.
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The Pearl Hotel Welcomes Executive Chef Jordan Economy to Lead Havana Beach Bar & Grill
The Pearl Hotel, the luxury boutique hotel and crown jewel of the Rosemary Beach community, announces the appointment of Executive Chef Jordan Economy to lead the culinary program at its signature restaurant, Havana Beach Bar & Grill. Bringing more than two decades of culinary experience and a passion for global cuisine, Chef Economy will oversee the restaurant’s evolving food and beverage offerings while honoring the flavors that have made the eatery a favorite along 30A. Continue reading...
St. Joe Resort Experiences Offer Vacations Without Compromise
Summer on 30A is all about matching your mood to the perfect slice of coastal paradise. Whether you are looking for a secluded hideaway that feels like home, a launching pad for local exploration, or a golf getaway that keeps you close to the greens, St. Joe Hospitality’s latest summer promotions offer a chance to stay longer and save. If you are planning your ultimate Gulf Coast escape, here is how you can customize your trip across distinct SoWal properties: Continue reading...
Pairing and Sharing Wine Dinner Benefits Caring & Sharing of South Walton At Rosemary Beach Town Hall Aug 27
Sip, savor, and support your community at the Pairing and Sharing Wine Dinner, benefiting Caring & Sharing of South Walton. This year’s event will take place on Thursday, August 27 at 6:00 PM at Rosemary Beach Town Hall, offering guests an elegant evening of food, wine, and philanthropy in the heart of Rosemary Beach. Continue reading...
Watersound Town Center Keeps Growing With New Shops & Eateries
Watersound Town Center has lots of room to grow along US 98 in eastern South Walton County. A visit to the heart of Watersound reveals a growing open-air, walkable center where daily lifestyle meets coastal luxury. Bordering the entrance to the Watersound Origins community, the continuously expanding collection of shops, restaurants, and event spaces are designed to serve the broader Watersound community & surrounding areas. Continue reading...
Local and Visitor School Calendars for 2026-2027: Spring Break 2027 Dates
Here is the 2026-2027 School Calendar from Visit South Walton - Use it to help plan your trips to SoWal & 30A. Locals can see when to promote business, events, and when to plan around traffic, and crowds at restaurants and grocery stores. The school calendar shows when K-12 schools and universities/colleges in our major travel markets will be on break and for school start dates. South Walton School Calendar includes 30A travel info for Fall Break, Winter Break, Spring Break and other holidays. Continue reading...
Celebrating Summer At Alys Beach
Summer is officially upon us, and Alys Beach invites locals & visitors to celebrate the season with upcoming events inspired by wellness, connection, and the magic of summer. Whether you're looking to reset and recharge through movement or gather with family and friends for an evening of coastal traditions, we hope you'll join in welcoming the season ahead. Flow Into Summer June 20, 8-10AM | Town Center Continue reading...
Beach Tram Service Gets New Name: Walton County Beach Park and Ride
Walton County Tourism (WCT) rebranded the free Beach Tram program, along with its website and two county paid parking lots to make beach access information easier for visitors to find. Formerly known as Walton County Transportation, the service is now operating as Walton County Beach Park and Ride. The updated name better reflects the program's purpose: helping visitors park their car, ride the tram and reach the beach with less stress. Continue reading...
Watching The Truman Show & Spotting Filming Locations In Seaside, Florida
If you walk down the pastel-colored, picture-perfect streets of Seaside, Florida, for the first time, you might get a strange sense of deja vu. That is because nearly three decades ago, our quiet 80-acre coastal neighborhood transformed into "Seahaven Island"—the fictional, hyper-idyllic town built inside a giant Hollywood dome for Peter Weir’s 1998 satirical masterpiece, The Truman Show. Continue reading...
Digital Graffiti 2026 Winners, Photos & Overview
Digital Graffiti at Alys Beach is an art festival that employs the latest in digital technologies to project original works onto the town’s expansive white walls. The collection of events celebrates the creative process of integrating art, technology, and architecture. The new urbanist town on Scenic 30A provides an open-air, nighttime gallery space with an exhibition footprint spanning just under one mile. Continue reading...
The South Walton Fire District Junior Lifeguard Program Kicks Off June 2
The South Walton Fire District Junior Lifeguard Program returns this summer with more than 200 participants preparing to dive into a season of beach safety education, lifesaving skills, and hands-on surf rescue training along the Emerald Coast. The program kicks off Tuesday, June 2, and once again features both Foundations and Advanced curriculum tracks, allowing first-time and returning Junior Lifeguards to learn at a pace tailored to their experience level. Continue reading...
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