Florida certainly ran up the score, there is no other explanation for playing the starters all game and not running more when the outcome was determined (especially considering the Tennessee secondary was so thin due to injury and a patchwork unit). But I can't fault Urban at all...poor Florida wins the NC and has to start this year ranked (I think) 5 or 6?

He has to get poll votes however he can to get BCS positioning, and hanging 50+ on people gets the job done.
UF did not play their starters all game. They played their starters until UT did. And then the UF backups scored rather easily by running the ball. The score might have been worse if the backups had played sooner. It's fairly customary to keep your starters in until the other team surrenders. UF trailed by 15 at the end of the 3rd, and still Uf threw only one pass in the last 12 minutes of the game.
The week before, Troy scored 28 points in the 2nd half and there was a lot of noise about that so maybe there was a point Meyer was trying to make to his own team, which is young and inexperienced.
Maybe it was about trying to get better with a sophmore QB in his first SEC start. Whatever the reason, if you're UT or anyone else you don't whine about another team scoring on you in the last 10 minutes, you do everything you can to stop that from happening.
Or maybe it was about playing within the rules to gain votes to give give your team a chance to play in the last game of the season.
Again - I ask what is the definition of RUTS? And why don't you hear about it in other sports?