Patchouli’s Boutique 20 Year Celebration and Open House October 18

Patchouli’s is proud to announce its celebration of 20 years in business on Scenic Highway 30A.  For the past 20 years, Patchouli’s has offered highly sought after products from around the corner to around the world. Patchouli’s began as a dream Linda Boswell had to open a soap shop by the beach. In 1992, Boswell moved from California to make her dream a reality, by opening Patchouli’s in Seaside, Florida. Her vision quickly grew into a neighborhood favorite for bath and body decadence. Visitors and locals were enchanted by the fragrances flowing from the open doors of the boutique shop.

Seaside Community Yard Sale October 6

The Merchants of Seaside host the popular, semi-annual Community Yard Sale in the Seaside Amphitheater on Scenic Highway 30A. The event features nearly 100 vendors from across the country with a variety of unique offerings. Entertainment will be provided by 30A Radio, your community radio station. All guest parking will be at the WaterColor Crossings Shopping Center on 395 and the free shuttle service will drop off in the heart of Seaside.

Check it out on Saturday October 6, 2012 from 8:00AM-2:00PM  in the Seaside Amphitheater.

Mother's Day 2012 Leather and Pearl Bracelet Giveaway from La Vie Est Belle and

Continuing a Mother's Day tradition we started last year, here's your chance to win this exclusive bracelet titled, “Moon Glow”. It's a custom-designed freshwater pearl bracelet featuring an iridescent coin pearl, centered between two spherical white pearls, laced and braided with fine hand-rolled leather and finished with a white pearl clasp. Valued at $175, it is the ideal SoWal Beach-inspired gift for your loving mother (or wife, or mother-in-law). This is your chance to score a Wendy Mignot original, and show your mom how much you love her!

Made In SoWal: Judith March

SoWal’s own Stephanie Nichols is making fashion waves from sea to shining sea. No matter how smug us locals might be about our little corner of paradise, every now and then it’s great to get validation from “out-of-towners.”  Granted, we know with certainty our beaches and architecture are the best.  But it’s nice when first-time visitors confirm other SoWal offerings rank up there too.    


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