Re: New signs on 30A designating communities [title changed]
Part of what makes our county unique is we don't have huge signs. We
must have strict guidelines for signage otherwise we will be overloaded with billboards and over-sized signs like most everywhere else. Business's don't need a big sign to be successful, they need to build business through efficiency, customer service, building word of mouth and using Sowal of course. Small works fine plain and simple.
I can list hundred's of business's in South Walton that have been successful for years and new ones that are already successful with small signs. A perfect example is the new restaurant, Fire. They are located off the Grayton road, hidden behind Frank's Cash and Carry and their sign is only about 3' by 3'. They have great food and worked very hard in a very short time to build a very devoted following. I have no doubt they will be around for a long time and they will be because they deserve it not because of a sign.
If you do the right thing, people will find you. I am sick of people saying on Hwy. 98 the business's need bigger signs. It takes hard work to make a business successful, not a sign. Hwy 98 is a main corridor anyway; if you can't make it on 98 than you have a problem.
In this age of GPS, INTERNET, slow speed limits through business areas etc. Anyone who can't find a location is in a coma, not elderly. And besides, being elderly does not automatically make you predisposed to getting lost. I have plenty of young friends who have been lost for years.
And, let's accept the fact that 98
is a scenic corridor plain and simple. At least half of Hwy 98 through Walton county is bordered by state park and always will be. The areas bordering the whole road behind the developed areas are part of a green-way that deer and other animals use to move east to west. Let's hope 98 never outgrows it's "scenic corridor" designation; if it does it might be time to move on to the next place for me.
While I like the old wooden signs much better than the new ones, it is really the "scenic corridor" designation for Hwy 98 that upsets me. It is a major artery for gosh sake and anything but scenic at this point in time. Try and find Ace Hardware, for instance, and if you are elderly, I'll guarantee you'll have a problem. I passed it up this week because of heavy traffic and I've been there many times. Signage of the size and dimensions for 98 are ridiculous IMO. I really feel 98 has outgrown its "scenic corridor" designation. By the same token, I am for designation of 30A and the other roads as "scenic corridors". They fit the designation and are, indeed, scenic. Not so for Hwy 98.