YOLO Seaside Celebration - Great White Sharks Not Included

Tom and Jeff believe you only live once. What could be more satisfying than sharing that philosophy with millions? But they don't just tell it, they prove it.

When Jeff Archer and Tom Losee created YOLO Board in 2006, they shared a goal to introduce stand up paddle boarding (SUP) to South Walton.

(Sharks?!? see video below)

A major part of their strategy was to create events that were new and exciting.  

A Nearby Secret Spot On The Forgotten Coast

If you promise to keep it to yourself, I’ll share a longtime secret spot where many locals go to escape the Summer SoWal craziness for a few days. Just two hours east, past the hustle and bustle of Panama City, you’ll find a quiet and quaint area between Port St. Joe and Apalachicola. 

The water’s not as clear and the sand’s not as white but there’s something striking about the landscape, and endearing about the people of what’s commonly referred to as the Forgotten Coast of Florida. 

Tour Seaside With Local Expert Mark Schnell

There are tourists and then there are tourists - no matter where you travel. In Firenze or Milano, the shoes are usually a dead giveaway. The natives are wearing soft leather loafers. The Americans are often decidedly less stylish.

In Seaside, the tell-tale signs are often times even more revealing. Anyone in a bathing suit and flip flops is here to have fun.

The men in black and women decked out head to toe in an equally monochromatic manner of dress are likely on a mission, or more specifically, an architectural pilgrimage.


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