Visit South Walton Spring 2021 Visitor Tracking Study

August 6, 2021 by SoWal Staff

The recent Spring 2021 Visitor Tracking Study by Visit South Walton is based on 500 internet and in-person surveys with Spring visitors who traveled to South Walton between March 2021 and May 2021. Due to the abnormal nature of Spring 2020 as a result of COVID, comparisons are made to Spring 2019. Interviews were with out-of-county guests who stayed at properties/vacation rentals at beach communities across South Walton, and at various locations along the beaches.

Open Spring 2021 report in PDF format >

South Walton’s visitor tracking and economic impact metrics were impacted by an Inventory increase. Available units for visitors in Spring 2021 increased 2,610 units from 2019

The Mission of the Walton County TDC is to protect and strengthen the South Walton brand in order to bolster the Walton County tourism economy. The TDC will manage and maintain our beaches as a primary attraction and serve as the Destination Marketing Organization responsible for protecting and promoting tourism and the high-quality of life enjoyed in Walton County.


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Offering news, features, insider tips & info, photos and video all across the South Walton area.


As a 23 year resident of Walton county, I think enough is enough! The TDC and the tourists have ruined the beautiful nature and quality of life here. The greed that abounds here is only exceeded by the stupidity of county council!
We suggest you get involved! Participate in related topics in the SoWal Form - and help us make our community better. If you don't already, maybe attend public meetings and provide constructive input and ideas. You could even run for office someday and get elected to the Walton County Board of County Commissioners (not council).
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